CDP Premium
The most advanced automotive marketing platform.
Everything in CDP Pro plus advanced audience enrichment that accelerates identification of addressable shoppers up to 10× faster than traditional methods. Transform website engagement into addressable audience profiles in near real time with Quick Stitch® (Patent Pending) and Lead ID® technology.
The Premium Advantage
CDP Premium includes everything from Base and Pro, plus game-changing identity technology
CDP Base
- Data unification & hygiene
- Single Customer View
- Custom segmentation
- Basic audience activation
CDP Pro
- Everything in Base
- Smart Scale® automation
- Creative campaign builder
- Omni-channel orchestration
- Dynamic content assembly
CDP Premium
- Everything in Pro
- Quick Stitch® (Patent Pending) - 10× faster
- Lead ID® audience enrichment
- Identity Enrichment Layer
- Bulk email system
- Advanced engagement intelligence
Advanced Identity Technology
Premium-exclusive features that give you a competitive advantage in understanding and reaching in-market audiences
Quick Stitch® (Patent Pending)
Proprietary technology that accelerates identification of addressable audience segments up to 10× faster than traditional methods. Patent-pending algorithm gives you first-mover advantage.
Lead ID® Accelerated
Rapidly convert website engagement into addressable audience segments and expand your addressable audience by up to 35%. No forms required, no friction, just results.
Identity Enrichment Layer
Advanced data enrichment enriches eligible audience profiles with verified contact attributes, demographics, and engagement signals.
Real-time Resolution
Enrich audience signals as engagement occurs and activate marketing instantly. Minimal delay between engagement and activation.
Precision Matching
Proprietary matching algorithms associate engagement signals with eligible audience profiles with industry-leading accuracy rates.
Cross-Device Tracking
Connect engagement signals across devices and channels to build complete journey maps and deliver seamless experiences.
Speed is Your Competitive Advantage
Be the first dealership to reach a shopper and win the sale
Traditional CDPs
Months
Average time to build addressable audience segments
3-6 mo.
Typical campaign activation lag
By the time you reach them, they've already visited competitors and made decisions
CDP Premium
Minutes
Quick Stitch® accelerates audience enrichment
Real-time
Immediate campaign activation
10× Faster Than Competition
Reach shoppers while they're still comparing options and making decisions
Premium Performance
Real results from dealerships using CDP Premium's advanced capabilities
10×
Faster ID
Build addressable audience segments 10× faster than traditional methods
35%
Audience Expansion
Grow your addressable audience up to 35% with Lead ID®
5×
Better ROI
Average improvement in marketing ROI
Bulk
Emails/Month
Bulk email volume included with Premium
Everything You Need, Nothing You Don't
CDP Premium is the complete automotive marketing platform—no additional tools required
Complete Data Foundation
All CDP Base capabilities: data unification, hygiene, enrichment, Single Customer View, and custom segmentation across unlimited rooftops.
Full Marketing Automation
All CDP Pro capabilities: Smart Scale® orchestration, creative builder, dynamic campaigns, and omni-channel deployment.
Advanced Identity Layer
Premium-exclusive Quick Stitch® (Patent Pending) and Lead ID® technology that accelerates audience enrichment 10× faster with industry-leading accuracy.
High-Volume Email Included
Bulk emails included. Perfect for large-scale nurture campaigns, newsletters, and multi-location communication.
Real-time Intelligence
Near real-time audience enrichment and campaign activation. No lag between visitor arrival and marketing outreach—reach audiences while engagement signals are strongest.
White-Glove Support
Premium customers get priority support, dedicated success manager, strategic consulting, and quarterly business reviews.
Premium in Action
Real-world scenarios where CDP Premium's advanced capabilities win deals
Hot Shopper Capture
A shopper browses your used inventory for 10 minutes, looking at specific F-150 listings. Quick Stitch® enriches the engagement profile within minutes.
Premium Advantage:
Within 15 minutes, they're seeing targeted F-150 ads and receiving personalized messaging with those exact trucks. You reach them before they visit competitors.
Service to Sales Conversion
A service customer's lease is ending in 60 days, and their vehicle just hit 35,000 miles. Quick Stitch® identifies them and enriches their profile with additional data points.
Premium Advantage:
Automated multi-channel campaign launches immediately: personalized messaging showing lease-end options, retargeting ads for similar vehicles, and appointment booking—all coordinated perfectly.
Competitive Intelligence
A shopper visits your website multiple times researching a specific model. Quick Stitch® surfaces engagement patterns and demand signals.
Premium Advantage:
Launch immediate retargeting campaigns with competitive offers, showing exactly why your dealership is the better choice. Reach high-intent audiences earlier in the buying cycle.
Audience Expansion
You have 5,000 email addresses in your database. Lead ID® analyzes your traffic and expands your addressable audience segments.
Premium Advantage:
Your addressable audience grows to 45,000+ contacts. Launch campaigns to 9× more qualified prospects without spending a dime on data.
Who Needs CDP Premium?
Single-Point Dealers
Dealerships that want to maximize every opportunity and compete against larger groups with superior technology and faster audience enrichment.
Multi-Rooftop Groups
Groups with multiple locations that need unified intelligence and coordinated campaigns across all stores with automatic personalization.
Performance-Focused Dealers
Dealerships that demand maximum ROI and are willing to invest in competitive advantages that deliver measurable results.
Market Leaders
Top performers who want to maintain their edge with cutting-edge technology that supports advanced marketing performance.